Idea Introduction Pattern Template, based on Geoff Moore’s

Our textbooks are a more affordable, efficient, and fun way to learn STEM subjects.

My name is [name], [role] of [company]
& we are [changing the way …]

This is what I always wanted to have. A distraction free environment.

asas

Unlike the [competing product],

That provides [key problem/solution features].

My idea/product is [describe key features]

First year students are frustrated with long, expensive textbooks.

My name is [name], [role] of [company]
& we are [changing the way …]

This is what I always wanted to have. A distraction free environment.