Working on my PhD was painful.

The entire education system seems to be preparing you for this time, when you’re finally able to stop consuming and start adding to the knowledge of humanity. When you’re finally expected to self-teach. To solve real problems. Ones where no one knows the answer to.

But by that time, my momentum had slowed considerably. The academic career no longer had any appeal to me, and both my research and my writing were stalled.

Even though it seemed that “all I had to do” was take a few months to get my work on paper, in “at least 100 pages”, I just couldn't move forward.

Why? As anyone who’s written a thesis, a novel, or any other large work: size matters when it comes to maintaining focus. I tried various word processors, outliners, mind-maps, wikis and tiddlywikis… but nothing I found helped me organize everything I needed to write, without also becoming instantly ovewhelming.

I did learn some things in my quest. Mind-maps taught me the value of consistent placement (the mind is great at spatial reasoning). Outliners taught me the power of hierarchy. And TiddlyWikis taught me the focus that comes from working with cards or chunks of content.

Slowly, the idea of using a hierarchy of cards, without hiding any of them, started to take shape.

But it was just an idea for a long time. It took finding the right developer, Aleksey, to turn it from an idea into a project, and later, into a business.

It's now been two years, and Gingko is doing well. In fact, for a two-person team of first-timers, with no outside funding, an 11hr time difference, and a slight language barrier, we’ve done great!

But Gingko is just a small step towards my overall goal:

I want to allow anyone, anywhere to make a living by
contributing to the tree of knowledge.

"All we have to do now" is build it.


Aleksey Kulikov

I want to thank Aleksey for his work in bringing Gingko to life.

For the first two years of Gingko's existence, from first line of production code in July 2012, through launch (August 2013), and for a year afterwards, Aleksey was co-founder & sole developer of Gingko.

In that time, he helped turn Gingko from being a few sketches & blueprints in a Google Doc, to a full-fledged application, which thousands of people like you use daily.

Much had changed in our personal lives in that time as well. It was a tough decision, but in August 2014, it was decided that the best thing for Gingko, and for Aleksey personally, is that he return to freelancing.

If you have a clear software design in hand, Aleksey will bring it to life, and leave you with a solid foundation for future development. You can find out more by visiting his homepage: alekseykulikov.com